Fabrikam Drinks, a made-up start-up, is launching a sparkling tea.
The marketing mix (4 Ps)
Sort twelve decisions of a fictional drinks start-up into product, price, place and promotion.
Exercise10 minBachelor +2CC BY 4.0
2 tasks · 10 min
What you will learn
- Name the four Ps of the marketing mix
- Sort a business decision into the right P
Use it with a class
- 1. Copy the class link and share it with your class.
- 2. Learners finish the exercise and get a result code.
- 3. Paste the codes into Class results to see everyone at once.
Reuse this material
CC BY 4.0You may copy, adapt and share it, also commercially, as long as you credit ManyPI and link back.
"The marketing mix (4 Ps)" by ManyPI (https://manypi.com/edu/marketing-mix-exercise), licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/)